Multivariate sampling is the ultimate selling machine

Target prospects with laser-like precision

Galileo advised us to measure what is measurable, and make measurable what is not. New, automated ways of measuring call for new intelligent analyses using higher-level tools—in so many cases we have seen, the critical data exists but is not captured, known or exploited. Multivariate sampling can monetize market behavior by evaluating current response to create new programs with further optimized offerings.

Successfully-crafted pages begin to literally build themselves for both organic search landing pages or PPC conversion rates, taking the traditional A/B split test to the next level. For certain keywords ads can have multiple variations—in some cases thousands. Through tracking impressions, clicks and rate of sale for each variation in a brief test, the best-performing ad moves quickly to a production-ready campaign that can achieve specific, substantial objectives.

Create a more dynamic presence

Optimize landing pages, catalog offerings, profitable checkout funnels and user interface elements across your entire Web site.

Shorten testing cycles

By creating the best page from the best-performing alternatives, the time required for design and test execution is significantly reduced for rapid ROI.

Make sense out of visitor behavior

Increase retention rates with a thorough analysis of past conversion behavior, including content consumption rates—which components hold visitor interest and which do not.

Optimize within your framework

We work directly with your IT and content management staff using your existing technology platform and non-instrusive additions that will help us test, analyze and optimize site content.

Control costs and achieve accountability

Know that your Web marketing dollar is being spent only on those ads that really make a difference between a mere impression and a sale.