Posts tagged as:

SEO

Vote for me
LINK BUILDING IMPORTANCE

Stated simply (there’s more to it) – link building pertains to the SEO model where one way back links to a website are made. These are in essence incoming links to your page, and these links act like a VOTE for your page and site.

By creating links from related and authoritative sites back to your own web site you not only inspire additional internet traffic, you can raise your page rank (PR 1-10), and it may help with search website results pages. Some of the most successful link building systems are blogging, forum posting, article marketing and bookmarking and content baiting (writing inspiring content) on related and high quality traffic web sites.

FAST OR SLOW – WHAT’S THE RIGHT PACE?

But – do remember – fast, synthetic development of one way links is suspect so it is much better to form your links steadily as one would expect of a natural site and back link development effort.

It’s much better to use 2 heavy traffic (ezinearticles.com, goarticles.com) article directory sites than to submit your articles to hundreds or maybe thousands of directories as this can create a great quantity of copied content which is devalued by the search site algorithms.

HOW ABOUT DUPLICATE CONTENT?

It’s also a mistake to put articles on your internet site that you have used for repeat marketing purposes because this would create reused content on your site. While you definitely need the advantage of back links to raise your search website results page ( SERP ) rankings, you want to consider other options which can influence your SERP position; like fresh, unique, frequent web copy content.

You can write blog articles on your own blog as well as write comments and postings on other peoples’s blogs that link back to your site.

LINK BAITING

Link baiting is an indirect link building technique in that you don’t immediately place the links, but encourage others to link back to your internet site or, more distinctively, a selected article or page on your internet site. Link baiting is attained by writing interesting, educational, funny or controversial articles that others are probably going to link to from their web sites or blogs. Ask what other info you can offer that may benefit others and lure them to link back to the data.

Discussion, humor, Top 10 lists, How-To articles and controversy are always preferred. Running a web contest is another link bait method, so too is writing free how-to reports, providing unrestricted access to an internet software application, or doing something new on the web that’s interesting or useful and grabs attention. Writing or revising informative articles for online encyclopedias like Wikipedia may also be a good link bait system.

WHAT WORKS FOR YOU?

Link building and link baiting are both effective for SEO, as well as traffic building strategies. If you strategically link one way from topical internet sites back to your own, you’ll gradually enhance your SERP rank as well as increase the number of visitors to your site and so your profits. You can’t optimize your site effectively and forget the significance of back links. It is starting to become more difficult to manipulate Google and other search websites by employing synthetic systems so it is vital to form natural links so as to gain lasting benefits for search site results rankings.

{ 0 comments }

Why SEO is so Great for Small Business (SMB)

by Chaosmap on January 15, 2010

Small businesses need a presence on the internet and that means they must rank decently in the search engines. This is where search engine optimization (SEO) proves to be so helpful. It aids in boosting the presence of the small business’ website in the rankings. From this, a potentially large stream of organic traffic can be tapped to flow to the site. Of course, there’s a balance between traffic keywords and “buying” keywords. We want the most targeted keywords possible, so good keyword research is imperative.

Increasing search engine rankings is based on several factors. Link building and integrating proper keywords into the text of the website remain the most important of components. Thankfully, it is not all that complex to implement such steps. The process is affordable which means your business can earn significant income with less cost than, for example, rising PPC costs, or expensive Media Buys.

{ 0 comments }

The World’s Biggest SEO Resource List

October 23, 2009

Well, probably unofficially so, but -  if you need a great place to start for SEO blogs, you need to look at what Guy Kawasaki and his team have put together. It covers many more things than just SEO (search engine optimization). Here’s are some good websites and blogs to start looking at: http://seo.alltop.com/ http://social-media.alltop.com/ [...]

Read the full article →

No Credit Card? No Problem Internet Retailers Allow Consumers To Shop Online With Cash

September 14, 2009

In today’s economically depressed climate, many retailers are feeling the affects of limited consumer spending  first hand.  Online retailers, in particular, have been offering sales, special deals, and promotions in an effort to attract buyers, and are expected to increase their efforts as the 2009 holiday season approaches. But what about those consumers who don’t [...]

Read the full article →

Avoiding Problem SEO Clients: Five Red Flags To Watch Out For

July 24, 2009

No one wants to turn away business, but sometimes it is necessary in order to avoid big problems and hassles in the future. Here are five red flags to be on the lookout for when potential SEO clients approach you. 1. Their website is brand new and/or it needs too much work, and client doesn’t [...]

Read the full article →

More Small To Mid-Sized Businesses Finding Value In SEM

November 6, 2008

Image via CrunchBase As economic downturn and increased awareness of Internet marketing methods result in many larger companies turning to SEM techniques, statistics show that small to mid-sized businesses are also finding value in this type of marketing. According to ClickThrough.com, businesses such as Brand Republic, and Fone Shop, have had success with the scaled [...]

Read the full article →

Polls Show That SEO is Top Recession Marketing Method

October 17, 2008

A poll conducted by TopRank places SEO ahead of both PPC and blogging as the top marketing strategy that companies are expected to pay the most attention to over the next six months. According to the poll, businesses will also concentrate on social marketing, affiliate marketing, and video marketing strategies, moving towards the new year. [...]

Read the full article →

Cheat Sheets for the IT Director: SEO, Microblogging, CRM

September 16, 2008

Silicon provides videos, tips and documents to help support the IT Director and others interested in Search Engine Optimization Blogs, CRM, Denial of Service attacks, and much much more. See this page at Silicon Cheat Sheets website. Some examples you may be interested in are: Cheat Sheet: SEO Creepy crawlies and things… Cheat Sheet: Microblogging [...]

Read the full article →

How Keywords Reveal What People are REALLY Searching For

May 28, 2008

What’s the first basic skill anyone working in SEO learns how to perform?  Chances are, it’s doing keyword research and finding out what people are searching for with respect to whatever website that SEO’er is optimizing.  Is it a website about dog products?  Well, are people searching for ‘dog beds’ or ‘dog pillows’?  What has [...]

Read the full article →